IECSC Florida 2024

If you struggle with the question, “What should I post?” This is the class for you!

Nothing can help you earn more money and grow your business than a rich and dynamic social media presence. The content that you create for your social media platform can set you apart from the competition.

In this session L+A will share the importance of spotting trends on social media. We’ll showcase how following cultural influencers, music influencers, and other medical + spa skin care influencers will help you take the pulse of the overall social media landscape.

L+A will share how to digest this social media overview and distill it down into messages for your medical + spa skin care business. Attendees will learn how to turn those trends into content that relates to your medical + spa skin care business.

Your ticket to this session includes unlimited exhibit hall access.
Learn more, save more! Register for 3 classes and save $25 or register for 6 classes and save $100.
Register now!

This session will explore the essential techniques and technologies for effectively engaging a diverse client base in the beauty and spa industry.

Key class takeaways:

• Learn how to tailor your marketing strategies to resonate with different cultural backgrounds, enhancing your brand’s reach and relevance.
• Delve into the use of advanced technologies, including innovative artificial intelligence (AI) tools, to analyze consumer behavior and preferences across cultural groups. These technologies not only streamline the process of gathering and analyzing data but also enable personalized marketing at scale.
• Gain practical knowledge on crafting marketing campaigns that speak authentically to a multicultural audience, ultimately driving business growth and fostering a more inclusive brand image.

Your ticket to this session includes unlimited exhibit hall access.
Learn more, save more! Register for 3 classes and save $25 or register for 6 classes and save $100.
Register now!

Everyone knows you can make a lot more money and increase your clientele by promoting your business online. But most professionals don't know how to do it effectively. In my line of work I see many of my peers are unsure of how to get started online and concerned they're already too late, but it's not true!

In this class, I'm going to teach you how to create an online presence that lasts and is proven to bring in more revenue.

Your ticket to this session includes unlimited exhibit hall access.
Learn more, save more! Register for 3 classes and save $25 or register for 6 classes and save $100.
Register now!

Join our Spa Branding Masterclass to discover the secrets of crafting a magnetic brand identity that not only attracts but retains the ideal clients for your spa, directly enhancing your profitability. In this course, you'll learn the essentials of developing a strong, cohesive brand that resonates deeply with your target audience.
 
You will learn:

• Defining Your Brand to Attract Ideal Clients
• Visual Brand Consistency
• Enhancing Customer Experience into Every Aspect of Customer Interaction to Exceed Guest Experiences
• Digital Presence and Marketing to Convert Clients Looking for Unique Experiences Your Spa Offers.
• Local Engagement to Boost Visibility

Your ticket to this session includes unlimited exhibit hall access.
Learn more, save more! Register for 3 classes and save $25 or register for 6 classes and save $100.
Register now!

This class is dedicated to those who want to build a name outside of your treatment room, while expressing your creativity and sharing your passion!

Learn about different avenues you can take, how to monetize your efforts, and a step-by-step on how to start and launch your own podcast.

This session will include a Q & A with your speaker and popular social media personality, Kirsten Goetzleman, AKA, the Tampa Waxer.

Your ticket to this session includes unlimited exhibit hall access.
Learn more, save more! Register for 3 classes and save $25 or register for 6 classes and save $100.
Register now!